3 Must Know Tips to a Cohesive Social Media Brand Strategy

3 Must Know Tips to a Cohesive Social Media Brand Strategy

A COHESIVE BRAND STRATEGY

As a graphic designer, everything needs to be visually appealing to me. It’s important for my brand to have a cohesiveness throughout all of my marketing, especially my social media. I’ve helped create branding for social media while Rae helped manage some of our clients’ social media accounts. Over time, I have realized some people have trouble on how they can incorporate a consistent brand throughout all of their social media accounts.

Here are the top techniques to having a consistent branding in you social media accounts. 

Use the same fonts. 

It’s pretty simple. Use the fonts from your logo throughout all of your marketing and your brand will be represented.

When using fonts, try not to use more than 2 or 3 different fonts at a time. It can get confusing and hard to read.

I usually like to pair a serif font with a sans serif font. Or a brush/calligraphic font with a simple modern or simple traditional font.

M is for Monster is a preschool subscription Box company and uses social media to attract new customers. If you were to look at their social media advertising, they mostly all use the same fun child drawn font.

Use the same color palette.

Using the same color palettes in your branding, especially paired with using your brand fonts, can help to unify all of your social media marketing.

Again, try to keep the amount of colors to a limited number.

Allison from Wonderlass is great at incorporating her love of the fun and bright colors of your branding into her Instagram photos.

Use an image that is important to your business.

Whether it’s your logo or another image that represents your business, using a consistent theme or similar image throughout all of your social media graphics can help bring your branding together. For example, our business is She Sells Studios and our logo is a sea sell. So in some of our social media graphics, we use pictures of the beach or sea shells.

Here are some of our graphics where we incorporate the ocean, our colors, and our fonts.

Also, make sure you use the same avatar throughout all of your social media accounts. People should be able to see your logo and know it’s your company right away.

 

Bringing it all together.

Using these three techniques separately can help to increase your brand awareness, but what I have found that works best is using at least 2 of these tips together. To give you an idea, say you want to share a photo with your Instagram followers. If you just want to use the image, try to find or take a photo where your brand colors are already used. In addition, try to use an image where the graphic can represent your business. Or, what if you want to include an inspiring quote with the graphic. Again, you use a graphic that represents your business and pair it with your branding fonts.

What do you do to keep your branding cohesive in your social media accounts? Please feel free to share your social media accounts and your branding strategy!

4 Exciting & New Pinterest Updates

4 Exciting & New Pinterest Updates

Pinterest Updates

Have you logged into your Pinterest account recently? Pinterest has made some exciting new updates and BIG changes! I can’t wait to share the new Pinterest updates with you.

I am including photos with examples for you to see what I am talking about. Or you can hop on over to the She Sells Studios Pinterest page and check these changes out for yourself.

Slider Showcase

pinterest slider

The first change you will notice is Pinterest added a Slider Showcase that features 5 of your boards of your choice. We highly recommend choosing your top 5 boards or the boards that are popular for the current season. You can change your featured boards as often as you would like.

pinterest slider options

The next change you will notice is Pinterest changed the sizes of the boards and the board cover graphics. If you have board covers you will need to resize the graphics to fit the new boards.

Tip: The board cover and the first graphic on the upper right are the same image. The reason is because the smaller graphics show what your last pins were to that board. To prevent a double of the cover image you will want to pin 4 additional items after you pin your board cover graphic.

Board Cover Graphics

The good news is the board covers are now square. The covers were previously rectangular on a desktop and square on a mobile device. (For those of us, that are Type-A and want everything just right, it was a pain.)

The board cover graphics are universally square across all devices and are sized at 200 x 200px. Please note, the cover graphics can be bigger, as long as the graphics are square.

pinterest covers

Tip: Board covers help make your Pinterest boards look more organized and appealing.

 

Tried It

The Tried It! Button is the newest feature I am the most excited about. In order to use this feature, first click on the pin and then near the top you will see a “Tried It” Button next to the Send Button.

Our Tried It! Button is between the Send Button and the Tailwind Schedule Button. (Tailwind is a Pinterest scheduler. If you don’t have Tailwind, you won’t have this Schedule Button.*)

New Pinterest Tried It! Button

When you click the Tried It! Button to say you have tried this pin a new window will open. Next, in the new window you can tell others how your experience was. As a result, you can rate the pin with a “Loved it” smiley or a “Not for me” frown. You can also leave a note or tip and attach a photo.

Pintrest Tried it! Button Review Box

Of course, you are probably asking yourself, “Now where do I find these reviews and the people who have tried it?” Did you notice the little check marks with a number that are now listed to the right of the pin count?

Pinterest Tried It! Notification

The check mark represents having tried it and the number is the quantity of people who have hit the button. All you have to do is click on the check mark to view the people who have tried it and read the reviews they left.

Pinterest Tried It Review

Tip: Go in and explore pins that have the Tried It! Button. You can even do a She Sells Sister a favor and leave feedback on pins you have tried.

Loved it or Not for you

What else have you noticed has changed on Pinterest? Which changes do you hope stay and what do you hope goes away?

Happy Pinning!

*Please note Tailwind is an affiliate link. By clicking on the Tailwind link you will be provided a 1 month FREE trial and we will receive 1 month of free services! A win-win if you ask us.

A Quick & Easy Way to Brighten Your Styled Stock Photo

A Quick & Easy Way to Brighten Your Styled Stock Photo

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Hello friends! Today is my day to share my awesome styled stock photo for our challenge. I’m so excited to share what I came up with and to share a fun trick that may help you with your styled photography.

I going to first come out and say that I’m a graphic designer, not a professional photographer. I like to take pictures as a hobby, but I feel like I am more of an average photographer. And even though I have a professional camera, given to me by my dad when he bought his new one, I usually use just my iPhone.

Earlier this week on our Instagram account, Rae has shared some awesome tricks to improve your photography using an iPhone. I haven’t tried them out yet, but I wish I knew about them before the challenge!. (Very sneaky, Rae!). 🙂

As I mentioned in my post about light boxes, I wanted to create a styled photo that was bright and cheerful. When I see those types of styled photography out in Webland, I am immediately drawn to them. So I knew I wanted to have a clean, white background with colorful objects to showcase. Also, since I am a graphic designer and illustrator, I wanted to give it a more artistic feel. I have found it hard to find styled photos that I could use as a creative.

I tried using my light box techniques that I learned and talked about, but I kept getting a shadow that I didn’t like. And since it was a nice day out (and I am a perfectionist). I took all my pretties outside to photograph.

Stock Photo Challenge

Now, I like this photo as it is, but what if you want a brighter photo? Thankfully, since I work in Adobe Photoshop a lot, I know of a quick and easy way to brighten up your shots in Adobe Photoshop. 

  1. Open your photo in Photoshop.Stock Photo Challenge
  2. Go to Images > Adjustments > Levels (or control/command L)Stock Photo Challenge
  3. Click on the white eye dropper in the Levels window. Now with the eye dropper still selected, click on the whitest part of your photograph (I clicked on my drawing pad). Ta-da! Your image should brighten up automatically! Stock Photo Challenge
  4. Now all you need to do is crop your image, save and you are done! Stock Photo Challenge

Below is the finished photo after I brightened it. I left the drawing pad blank and left some blank space on the bottom so I can change add images and text on it as I go.

Stock Photo Challenge

Thank you for joining us this week! Please don’t forget to vote for your favorite styled stock photo (mine) on Saturday! We are all pretty competitive and bragging rights is a pretty awesome prize among us all! 🙂

– Jenny

The Secret to Creating a Styled Stock Photo

The Secret to Creating a Styled Stock Photo

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Hello Everyone! I’m Krista and I’m taking over the She Sells Studios blog and Facebook page today as part of the Stock Photo Challenge. Please check out my introduction video below and don’t forget to “vote” for my stock photo by liking my posts! -Krista
How to make and use a DIY Lightbox

Creating your own light box for still or stock photography is very easy and inexpensive. For less than $5.00, you can light your products like a pro. Check out my How To video below.

 

https://www.youtube.com/watch?v=9LF2PmmDdTQ

Now that you have created a light box, you need to know how to use it. This tutorial by Tuts+ gives a great explanation of how to use a light box properly.
Natural Lighting
You don’t have to have a light box to create great images. Using natural light and some resources from around your house, you can easily create a great image.
Arranging a Stock Photograph

When it comes time to arrange a stock photograph, you have to play around with your objects. I found various office supplies from around my own office to use for this challenge. Since I happen to love aqua and mint, most my objects grouped nicely. I’ve created a video of how I grouped and layered objects to create a stylized stock photo.
Finalizing the Image
When I was in college, I would use my school’s Adobe Photoshop resources. When I got older, I realized that owning a full version of the software didn’t make fiscal sense, so I went to the next best option, Photoshop Elements. There are many resources available to learn how to use the program and most of the introductory information translates well over to Adobe Photoshop Elements. I would highly recommend Scott Kelby’s books if you need a way to start learning how to use the software.
Stock Photo
photoHere is my final image I created using the information I posted today. It was my first try creating a stock photo, and I’m glad She Sells Studios gave me the motivation to give it a go. Thank you to Rae and Jenny for the opportunity to talk with you today, and don’t forget to “vote” for my image by liking my picture! Thank you!

photo

Check out more of Krista’s projects on her blog: The Dabbling Crafter.

Featured Business: Luxurious Printables

Featured Business: Luxurious Printables

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luxurious-printables1
Check out Luxurious Printables at: 
 Website  |  Facebook  |  Facebook Group  |  Twitter  |  Instagram  |  Pinterest

Check out Luxurious Printables awesome resource library for creatives and entrepreneurs! You can grab access here.

 

printables Lets get personal. Tell us about you.
Do you have kids? Where are you from? What is your career history? What’s one thing people would be surprised to learn about you?  

Personal huh? I got this. I’m a 26-year-old Halloween baby and mom of two beautiful little girls. We live in the US Virgin Islands on the islands of St. Croix. One thing people would be surprised to learn about me is that I hate the beach! Like, I really dislike it. I’ve been an entrepreneur for the past 7 years. I’ve worked mainly in customer service supervisory positions, so I know my customers. I’ve been doing the #hustlepreneur (an entrepreneur that HUSTLES like heck) thing for a minute and I absolutely adore it.

What inspired you to go into your line of business?
Is there an interesting story behind how you ended up where you are?

Luxurious Printables was started because I stumbled upon the amazing-ness that is the planner community. I was so intrigued by how these ladies decorated their planners I went research cray cray. And of course my #hustlepreneur mentality told me, “Girl you could turn this into a business,” and that’s what I did.

I started creating printable planner stickers. Then expanded to party, baby shower, and wall prints. I began to lose interest for a while until I started reading Regina’s blog and learned about information products. That started a whole new mission and got me back in the zone. This led mr to re-brand and change my product offerings. Now, here I am.

Tell us about your business.
How long have you been in business? What do you sell/offer? What makes you unique?

We actually just hit a year in September! Whoo hoo! My business has seen so many changes in the past year. I think I’m finally comfortable, at least for now. 😉 I sell printable planners and workbooks/sheets for creative’s and entrepreneurs.

My products are aimed towards helping creative’s and entrepreneurs organize and prioritize their time, effectively plan their goals, and build a strategy to run the business of their dreams. I also sell printable wall prints to deck out your work space and give it a personality.

My unique factor is I’m doing this all alone. In a place where this is type of thing isn’t even heard of and I’m doing it proudly! I didn’t wait until I had enough money, a team of people, or money to invest in programs or courses. I literally started with nothing! No money, no support, no real experience and I taught myself how to do everything. How to build and install a Word press theme and edit it, my logo, brand colors, product-designing, emails… EVERYTHING! I’m super proud of myself and my accomplishments.

Tell us about your product.
What excites you the most about your item? What are the benefits of your product? What makes it unique? What is your favorite feature?

The most exciting thing about my products is that they’re mostly all created for me. I end up needing a certain planner and if it’s something I can create, I do that. I use all of my products!

My products are not only super affordable, but also actionable. Luxurious Printables guide you from start to finish. Since they are digital even if you’re on a tight budget, you can still afford to effectively plan and crush your goals!

printablesDescribe what your brand stands for.
Ex: honesty, quirky, adaptable, smart …

I would say my brand stands for ability. Knowing that you can do whatever you want as long as you have the tools, a plan, and the drive and hustle to get it done.

What is your mission statement?
Why does your business exist? And for whom?

Luxurious Printables is here to help creative’s and entrepreneurs be uber productive, crush their goals, and add a little personality to the space they hustle in!

Describe your typical customer.
What do they do for a living? How did they find you? What are their values?

My customers are usually entrepreneurs and creative’s who need some help sorting things out. They usually find me on Instagram or Facebook and they value their time and sanity. They are super focused and motivated to crush their goals but are seeking more time to be human and have a detailed plan of attack.

 

 

giveawayThe Luxurious Giveaway!
Hey, Hey! It’s Friday, October 21, 2016 and we’re hosting a giveaway! Yay!
We are partnering with Luxurious Printables to get your #hustle on the right track in 2017!

There are a lot of entrepreneurs who struggle with setting and then following through on their GOALS:

  • they just don’t know how to create & implement a SMART goal OR
  • they don’t have the right tool to push them to keep the goal front of mind & accountable

This giveaway is going to fix that for you.

ONE WINNER WILL RECEIVE (drumroll please…)

The 2017 (stylish) Goal Planner from Luxurious Printables

THE NITTY GRITTY ON HOW YOU CAN WIN!

1. You must follow @luxuriousprintables AND @SheSellsStudios on Instagram
2. You must be a subscriber of Luxurious Printables free resource library at LuxuriousPrintables.com OR the She Sells Studios free styled & stock graphics newsletter at SheSellsStudios.com.
3. Between now and Friday, October 29th, 2016 – You must post a photo on your Instagram account with a caption sharing why we should pick you to win this planner printable. (more than 1 entry/posting is allowed!)
4. You must tag @luxuriousprintables AND @SheSellsStudios.You also need to use the hashtags #shesellsstudios & #luxuriousprintables

You have until next Friday! Have fun and don’t forget to sign up for our freebies! Lots of great free resources from Luxurious Printables & free styled stock photos from She Sells Studios will be sent out soon!

A Winner will be announced on Saturday, OCTOBER 30th, 2016 on the @SheSellsStudios Instagram profile. The winner will be chosen based on their picture (it is Instagram) & story! BONUS Points for funny. (Because who doesn’t love a good laugh!)

Want more BONUS points? Tag a friend!

she sells studios

become-a-featured-business

Our goal is to help inspire, teach and learn from other entrepreneurs. If you feel you can share some insights that have made you successful and are interested in your business being featured, please fill out our Feature Business Questionnaire.  

It will be up to our discretion if we use your business in a post.

Featured Product: Sherbert Shop Planners

Featured Product: Sherbert Shop Planners

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Check out the Sherbert Shop Planner at: 
 Website  |  Facebook  |  Twitter  |  Instagram

You can sign up for the Sherbert Shop’s newsletter via their blog.  You will receive a free printable of their Daily Spread from the Happy Balance Planner.

planner

Jordan and Hillary of Sherbert Shop

Lets get personal.
Tell us about you. Do you have kids? Where are you from? What is your career history? What’s one thing people would be surprised to learn about you?

Jordan (the Mr. half of Sherbert Shop) and I call Atlanta, GA home! We have no kiddos running around yet, but give all our loving’ to our 95-pound Golden doodle named, Wally.

Wally has appropriately been given the title of Chief Entertainment Officer of Sherbert Shop and takes his job quite seriously. Wally has numerous tricks which include: roll over (all the way!), play dead, speak, shake, and give kisses. If you are in need of a high-five or hug, he’s good for those, too!

My career and work are rooted in the constant balancing act of being analytical and creative. I went to a Fine Arts high school and majored in dance, while coupling it with a love for science. I never really shook either as both interests have led to the path I am on today.

My day job, what we call “work”, is in clinical research. I just defended my PhD in Biomedical Policy and Ethics at Georgia Tech. My days are filled with researching, reading, writing, analyzing, and more writing! While my nights, weekends, and spare moments are spent tapping into my creative side. This currently revolves around all things Sherbert Shop (aka daily planners and paper goods galore!).

Jordan is an entrepreneur at heart and loves to invent, create and build. He started his first business at the age of 16. Small business owner has been a part of his job title ever since. Jordan is also a product engineering lead at a start-up based in California.

As you might have guessed, Jordan loves all things technology and computer-related. He can build almost anything he (or you!) can dream up. Therefore, he believes as long as he has his computer or phone, there is no problem he can’t find his way out of.

*Fun Fact: We met freshman year of college in Chicago during our chemistry class and have been together ever since…10.5 years and counting! After dating for 9.5 years to the day, we started the next chapter together, tied the knot and became The Sherberts!

 

What inspired you to go into your line of business?
Is there an interesting story behind how you ended up where you are?

Sherbert Shop, and our Happy Balance Planner, came to life from a place of pure survival mode for me. In the fall of 2010 I started graduate school. School was combined with working full time and taking on a graduate research position. We all have our own juggling act…this was mine and it was A LOT!

I was racing from one class or meeting to the next. I kept myself going by saying it was only temporary. In all honesty, it was suffocating. I was saying, “yes” to everything BUT myself. As my to-do list grew, so did my anxiety. It got to the point where panic attacks were on the weekly to-do list right along with all the other tasks. When I couldn’t remember a week without one, I knew something had to change.

I started on my journey of creating my own balance that allowed me to dream greatly. A journey that would allow me to devote the time and energy to make those dreams a reality, while also carving out time with the ones I love. At the time, there was no one planner or system that existed that truly helped me organize everything I had going on. There was the planner + sticky notes + random papers with notes to myself and it just wasn’t working.

It was late one night when my wheels were going a mile a minute thinking about everything on my to-do list. I started voicing my desires for my “dream” planner. This was not the first time Jordan had heard this, but his response this time took me off guard. He put his entrepreneur hat on and asked me why I couldn’t just create this “dream” planner of mine. That simple question led to what our Happy Balance Planner is today and was the start of Sherbert Shop!

 

Tell us about your business.
How long have you been in business? What do you sell/offer? What makes you unique?

Sherbert Shop has officially been in business for about a year. We create fine paper goods items, with a focus on daily planners that help individuals juggle the chaos of everyday life. Through my journey of replacing anxiety with the creation of my own balance, I found my secret weapon was goal planning. Not just goals related to work and school. Goals related to everyday life that included the people and things I loved most.

I had to write these goals down, speak them into existence and then break them down into manageable steps using our goal funnel system. This system is now built into our Happy Balance Planners. We knew our goal planning system could help others. So they too could pour their heart into their dreams to make them a reality, but not lose out on time with the ones they love.

What makes the heart behind Sherbert Shop unique is we truly believe you can create your own balance. People talk about embracing the chaos and mess. We believe instead you just need to find grace in the chaos! To believe if you apply the goal funnel system and you say NO to the idea that balance doesn’t exist, you can indeed create the balance you want and crave.

We believe your personal work goals can be achieved alongside your personal life goals to create this balance. As a result, your goals are constantly in motion. They can change with each season or even on the daily. In the end, by making the choice to create what you want your balance to look like you can transform your dreams into real life.

 

plannerTell us about your product.
What excites you the most about your item? What are the benefits of your product? What makes it unique? What is your favorite feature?

What excites us most about our Happy Balance Planner is how they empower individuals to take action on their goals, dreams and ideas. The Happy Balance Planner helps people develop the confidence to make intentional, informed decisions while in pursuit of their goals.

It warms our hearts to hear stories from our customers who have used the Happy Balance Planner to carve out the time they need for workouts and meal planning. For example, to make their weight loss goal of close to 100 pounds (AH-mazing!!).

We have customers writing us about how our Happy Balance Planner is helping them keep the juggling act in motion with a full time job, graduate school and a kiddo at their side. Or being a surgeon by day, writer by night AND rocking the Mom hat ALL at the same time! Our customers, their stories, and their dreams are truly what inspire us daily and excite us to be a small tool in their journey!

What makes our planners unique and helps our amazing customers chase and accomplish their dreams is the inclusion of the Goal Funnel. This is what transforms our planners from being simple planners into goal planning systems. The Happy Balance Planner helps you take any goal and break it down into manageable, actionable steps. Because of this you’re no longer wishing, you are actually doing!

The Goal Funnel works for any goal; big or small. It helps you carve out a path for yourself to make something which seems overwhelming and unattainable quickly become a realistic goal.  As a result you will find that voice in your head that says: “YES, I CAN!”

The Goal Funnel is broken down into yearly, monthly, weekly and daily goals. The worksheets are included in your Happy Balance Planner so you can create a custom road map for yourself and gain forward progress every day!

 

Describe what your brand stands for.
Ex: honesty, quirky, adaptable, smart …

We believe in dreaming big and constantly working to be your best version. You are able to do this by filling your days with only things you are truly passionate about, being persistent, being focused and being driven.

We stand for seeing the positive in everyone and everything, choosing happiness, loving big, and helping others. Our creations are a reflection of these values, what we hold dear and what we truly find helpful for making the absolute most of every day!

 

What is your mission statement?
Why does your business exist? And for whom?

Sherbert Shop paper goods aim to help you balance all of your passions and joys. Including your loved ones so you can enjoy the big and small moments of every day.

Life can get busy and messy! Sherbert Shop paper goods help you organize your to-dos, your events, your ideas and your thoughts. We want to help you find calm in the chaos. Give you the ability to focus on what matters most, so you can feel your best and create your happy balance.

 

Describe your typical customer.
What do they do for a living? How did they find you? What are their values?

Our customers are dreamers, believers, and doers. They have passions and purpose. Big ideas and all the power within them to turn their dreams into realities. Our customers wear many hats, put their heart into every project and love well. They believe in creating their own form of balance every day so they can find grace and progress even in the busiest of seasons.

Typically, our customers find their way to our Happy Balance Planner via our website (www.sherbertshop.com) when searching for a goal planning system and daily planner, via our Instgram (@sherbertshoppe), or through word of mouth after spotting one in their best friend’s bag!

 

she sells studios

become-a-featured-business

Our goal is to help inspire, teach and learn from other entrepreneurs. If you feel you can share some insights that have made you successful and are interested in your business being featured, please fill out our Feature Business Questionnaire.  

It will be up to our discretion if we use your business in a post.

Featured Product: J.Lynn Designery Planners

Featured Product: J.Lynn Designery Planners

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We are very excited to launch our Featured Product Series with the 2017 Planners from J.Lynn Designery!  

Please continue reading to learn more about Jenna, J.Lynn Designery and her amazing organizational products.

 

from J.Lynn Designery Logo

Check out the Planners (and other items) from J.Lynn Designery at: 

 Website  |  Facebook  |  Twitter  |  Instagram  |  Pinterest  |  Etsy Shop  |  Tech Freebies

Jenna the designer behind Planners from J.Lynn Designery

Jenna from J.Lynn Designery

Lets get personal. Tell us about you.

Do you have kids? Where are you from? What is your career history? What is one thing that will surprise people to learn about you?

Hi, friends! I’m a Midwest girl born and raised in my home state of Indiana. My studies in Business Marketing and Management at the University of Evansville were true propellers of me eventually branching out to start my own company.

My husband and I met at UE our senior year there, and have since relocated to Kansas City where we now live with our two sweet guinea pigs — that’s right, the pigs are our only babies for now! We are still happily in the newlywed phase of marriage and love every day together. (How sweet it is to find your forever person, am I right??)

My path started in marketing and the wedding industry, but I found career love with graphic design at my first job in Kansas City while I was working with a local retail-marketing agency. As a result, I made the leap a couple years later to launch this crazy thing I call a business. While every day is an adventure, this path is one I couldn’t imagine giving up!

What inspired you to go into your line of business?

Is there an interesting story behind how you got to where you are?

I can honestly say that I truly believe my childhood hinted at SO many signs of me one day running my own design + planner company! My absolute favorite thing to do as a child was create, whether it was art, sewing, or building paper houses for paper clip dolls (yes, Mr. Paper Clip totally existed), I found endless joy in the tangibility of bringing an idea to life. My constant obsession with all things paper and organization were a clue. As a result, I was unknowingly building on this dream of mine without realizing it.

Tell us about your business.

How long have you been in business? What do you sell/offer? What makes you unique?

J.Lynn Designery launched almost two years ago… although, it didn’t really hit the ground running or become something I felt confident enough to share with the world until the summer of 2015. That summer I finally made the leap from my 9-5 and announced to my community that I was going to do this: I was going to build on my own company and take this thing full time.

My business has certainly transformed quite a bit in the last year or so! I originally started strictly with design service offerings, including brand development and web design. While I still work with a select few clients on graphic and web design, I have now made the shift towards focusing on products. In particular, planners and organizational products built to bring function and beauty to your every day.

What makes my business unique? I have a passion for a fresh start, giving grace and documenting beautiful moments. I strive to transfer that feeling of pure joy to my customers like a breath of fresh air.

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Tell us about your product.

What excites you the most about your item? What are the benefits of your product? What makes it unique? What is your favorite feature?

My absolute favorite part of the entire J.Lynn Designery planner line is its intentionality. My planners have a design that brings as much function into your life as beauty. I find that my clean, bright aesthetic and the purpose behind the planners is what sets me apart. The purpose behind them is to plan your day or life with a refreshing perspective. This is what drives the design and messaging behind the planners.

Alongside the functionality, I adore the size and feel of the planners. It took weeks of research and testing when I first launched my products to determine the perfect, portable size that still left room for writing and list making. As a result, this is what makes the planners so lovely to hold and carry with you everywhere you go.

Describe what your brand stands for.

Ex: honesty, quirky, adaptable, smart …

The J.Lynn Designery brand is built on a foundation of joy, clarity, and hope. I think there’s something powerful in the start of something new; the hope and pure, unfiltered joy that goes along with new beginnings is a beautiful thing. This is the refreshing and happy feeling I want my customers to see, feel, and touch.

 

Planners from J.Lynn Designery

Planner from J.Lynn Designery

What is your mission statement?

Why does your business exist? And for whom?

“J.Lynn Designery strives to help every girl and woman find joy in new beginnings. We exist to remind you that you are granted the grace to stumble and start again, and to infuse a sense of hope and clarity in your every day.”

Describe your typical customer.

What do they do for a living? How did they find you? What are their values?

Our typical customer here at J.Lynn Designery is the girl or woman who recognizes that she is enough and strives to be a better version of herself every day. She’s the person that finds joy in slowing down and peace in the quiet calm of the morning. Therefore, she pours her heart into her life and those around her without question or worry.

 

 

she sells studios

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